Jolly Beer Month

Original Joe's has been giving back to the community for over twenty years. This year, they asked us to help them create a new program to raise money for local charities for the holiday season.

We created Jolly Beer Month to engage customers in a fun and lighthearted way while also being very profitable for charity. For the entire month of December, OJ’s made their Blonde Lagers red—transforming every pint into a jolly Santa’s hat.